The Buyers Got Cold Feet. Then They Saw the Staging.
Oct 23, 2026
This luxury home on Vanity Hill in San Antonio's Stonewall Estates neighborhood sold for $1,200,000, 100% of its list price, and closed just 13 days after we staged it.
Before that, it had spent about 300 days on the market. But our favorite part? What happened when a nervous buyer walked back through the front door.
We love a good comeback story. This one had a little bit of everything: a long wait, a fresh start, and buyers who needed one more look.
A Beautiful Home Ready for a Fresh Start
This home had been on the market for about 300 days when Jennifer Santrock of Phyllis Browning Company took over as the listing agent.
Jennifer saw the challenge right away. Empty, she told us, this home was showing like a house worth hundreds of thousands of dollars less. The space and quality were there. Buyers just couldn't feel it in empty rooms.
So she pushed for staging. Her message was simple: if you want different results, you have to do something different.
We love working with agents who think that way!
The Second Look That Sealed the Deal
Right around the time we staged, the home went under contract. Then the buyers hadn’t seen the home staged yet, and they got a little nervous.
Cold feet happen, especially on a purchase this size. It's a big decision, and it's normal to want to be sure.
So the buyers went back to see the home again. This time, it was staged.
Walking through the furnished rooms gave them the confidence to move forward. Jennifer told us the staging solidified their choice.
Same house. Same buyers. A whole new feeling.
And here is the part that made our day: the buyers even asked to buy some of the staging pieces!

So, How Did This Cross Mountain Area Home Sell?
The buyers stayed the course, and the sellers got a great result.
- Time on the market before the new agent and staging: about 300 days
- Listed at: $1,200,000
- Price reductions after staging: None
- Closed: 13 days after staging
- Sold for: $1,200,000, 100% of list price
A big thank you to Jennifer for believing in staging, and to our stager, Matt, for creating a home that won the buyers over a second time. We love being part of a team that gets results like this.
A Little About The Overlook at Stonewall Estates
Stonewall Estates is a gated community in the Hill Country side of northwest San Antonio, near I-10 and Camp Bullis Road. Hillside trails lead into Friedrich Wilderness Park, with more than 600 acres of woodlands and canyons. The Dominion, La Cantera Golf Club, The Shops at La Cantera and The RIM are all close by, and the neighborhood is served by Northside ISD.
When a home has this much going for it, buyers need to see it at its best. Empty rooms make that hard. Furnished rooms help buyers picture where the dinner table goes, where family gathers and where they will unwind at the end of the day.
Help Buyers Feel Sure About Your Home
Buying a home is a big decision. Even buyers who love a house can second-guess themselves.
Home staging helps buyers feel confident. It shows them how the home lives, so when they say yes, they mean it.
Selling a luxury home in Stonewall Estates or anywhere in the San Antonio area? Whether your listing has been sitting or you want buyers to fall in love the first time, we'd love to help.
Call BY Design at 210-722-1633 for a free quote!
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