A Tale of Two Luxury Listings in Rebecca Creek

In today’s luxury real estate market, million-dollar homes are taking longer to sell—and cash offers are increasingly rare. But that wasn’t the case for this stunning property in Spring Branch, listed by Melinda Zeller of Coldwell Banker D’Ann Harper.

With thoughtful staging by BY Design Home Staging, this ultra-luxury home attracted a serious buyer and went under contract with a cash offer in less than 60 days—a remarkable win in a cooling market where many listings sit for months.

And the story gets even more interesting when you consider what happened just down the street...

When One Home Sells and Another Sits

Two luxury Cascada at Canyon Lake properties went on the market on the exact same day this summer. We staged one and were nearly chosen to stage the other home as well, but the seller decided to go with another staging company due to price.

Fast forward to November:

• Our staged property: SOLD with a cash offer in under 60 days.
• Competitor-staged property: Still sitting on the market with $85k in price reductions.

The side-by-side comparison is clear—the cheapest option is not always the least expensive! Staging that doesn’t increase the perceived value of the home will cost you more money in price reductions and carrying costs.

Showcasing Luxury, Lifestyle, and Livability

From the moment we stepped into this Canyon Custom Builders home, our goal was to help buyers feel the lifestyle it offered. With its expansive living areas, dramatic ceiling heights, and breathtaking Hill Country views, the home already had beautiful bones—it just needed the right staging to bring it to life.

Through curated furniture selections, layered textures, and a cohesive color palette, we highlighted the home’s architectural strengths while creating intimate, inviting spaces that felt both sophisticated and livable.

The result was a warm, modern aesthetic that helped buyers imagine themselves at home the moment they walked through the door.

The Results: Cash Offer, Quick Sale, and a Happy Seller

In the luxury market, where homes often linger and buyers are increasingly cautious, a fast, all-cash sale is a standout success. Strategic staging doesn’t just make a home look beautiful—it builds confidence and emotional connection that inspire serious offers.

Why Strategic Staging Matters

High-end buyers are discerning. They’re not just buying square footage—they’re buying a feeling, a lifestyle, a vision of how they want to live. Professional staging bridges the gap between what a property is and what it could be in the eyes of the right buyer.

At BY Design Home Staging, we specialize in helping San Antonio, Austin, and Hill Country homes stand out in competitive markets—whether that means harmonizing complex layouts, elevating architectural details, or creating a sense of effortless luxury that sells.

Ready to Create a Standout Sale?

If you’re preparing to list a home in Spring Branch, Boerne, Austin, or the San Antonio area, don’t leave your results to chance. The right staging can make all the difference between a listing that lingers and one that attracts the perfect buyer fast.

Let BY Design Home Staging help you turn your next listing into a success story.

📞 Call us today at 210-722-1633 to get a free quote!